By Timo Selvaraj
With organizations increasingly having to deal with multiple websites both externally and internally, it is a real challenge for web content and communications managers to keep users satisfied due to the content silos and different sources of data. While it is not realistic to build one giant dashboard to bring your all data sources together quickly, it is entirely feasible to provide a federated search page that bring all your data sources together and break out of content silos atleast from a findability standpoint.
Search across your shared drives, intranet portals and external marketing websites
This is a fairly common use case with organizations that have content lying on shared drives or windows file systems, web pages on intranet servers and external web marketing content. Searching seamlessly across these sources requires a federated search that can index/search these diverse sources and then present a unified search screen with the ability to filter down the results when required.
Search across multiple public marketing websites to get a single view of the content
Organizations create different public websites for marketing, brand, and/or communications needs and this necessitates searching across for the users who come to the main website so they can actually find content from these micro sites or marketing sites so users don’t have to repeat their search on each site to find information.
Searching within your CRM or custom applications
With the popularity of CRM applications like Salesforce, it is increasing difficult for users to keep switching between your CRM data and external content that is relevant to servicing the end customer or maintaing these relationships. One search query needs to bring your CRM data as well as non-CRM content together so it provides a 360 view of the customer rather than multiple searches that your CRM user needs to cobble together and make sense.
Search across structured data (think database records) and non-structured content (think files on a shared drive or web pages)
Even though organizations provide a way for users to query a database, it is still too difficult to federate across structured data tables and unstructured sources like a blog, pdf files and websites. Federated search is the solution to this use case and the above use cases to make information access faster, relevant and complete. It goes without saying the end user will be far more productive and less frustrated on a federated search experience.
To learn more about how SearchBlox addresses the above use cases through a federated faceted search experience, please contact us for a demo or conversation about your current content findability challenges.
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