NEW! Reimagining the eCommerce Search Experience with SearchAI Get Started.

NEW! Reimagining the eCommerce Search Experience with SearchAI Get Started.

NEW! Reimagining the eCommerce Search Experience with SearchAI Get Started.

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Add Voice Search to Improve

e-Commerce Engagement

Add Voice Search to Improve

e-Commerce Engagement

Add Voice Search to Improve

e-Commerce Engagement

July 29, 2021

July 29, 2021

July 29, 2021

We live in a voice-first world. From asking a smart home assistant to switch on the lights, or play a song to dictating a text while driving, consumers have embraced the speed and convenience of voice commands. This fundamental shift in behavior has reshaped their expectations for all digital interactions. This shift has also impacted the way the customers look at how to search for information at work and interact with the systems in place. 

In their research recap “Prepare for the Voice Revolution” PWC reports the majority of survey respondents said searching online with voice assistants like Apple’s Siri and Amazon’s Alexa is easier, more convenient, and faster than speaking to a human or texting on a phone.

The question is no longer if voice search is coming to your organization, but whether you are prepared to deliver a seamless experience that boosts productivity.

Survey: PWC asked their audience a number of questions related to search:

Survey: PWC asked their audience a number of questions related to search:

The New Way

The New Way

Use your voice assistant to search for
something online.

71%

29%

The Traditional Way

The Traditional Way

Physically type your question to search for something online.

Read the full report.

Read the full report.

How frequently are/were you using your voice to do the following:

How frequently are/were you using your voice to do the following:

Search for something
that I’d normally type
into a search engine

Search for something
that I’d normally type
into a search engine

Search for something
that I’d normally type
into a search engine

Daily

Daily

Daily

32%

32%

32%

Monthly

57%

Never

11%

As a quick question

As a quick question

As a quick question

Daily

Daily

Daily

29%

29%

29%

Monthly

59%

Never

12%

Check weather or news

Check weather or news

Check weather or news

Daily

Daily

Daily

35%

Monthly

50%

Never

15%

Play music

Play music

Play music

Daily

Daily

Daily

33%

33%

33%

Monthly

49%

Never

18%

Set a timer or reminder

Set a timer or reminder

Set a timer or reminder

Daily

Daily

Daily

23%

23%

23%

Monthly

58%

Never

19%

Send a text or email

Send a text or email

Send a text or email

Daily

Daily

Daily

31%

31%

31%

Monthly

43%

Never

26%

Check traffic or navigation

Check traffic or navigation

Check traffic or navigation

Daily

Daily

Daily

19%

Monthly

54%

Never

27%

Add items to shopping list

Add items to shopping list

Add items to shopping list

Daily

Daily

Daily

13%

Monthly

45%

Never

42%

Buy or order something

Buy or order something

Buy or order something

Daily

Daily

Daily

10%

10%

10%

Monthly

40%

Never

50%

Control other smart devices

Control other smart devices

Control other smart devices

Daily

Daily

Daily

16%

16%

16%

Monthly

28%

Never

56%

Why Voice Search is a Strategic Imperative, Not a Trend

Why Voice Search is a Strategic Imperative, Not a Trend

Why Voice Search is a Strategic Imperative, Not a Trend

Although younger mobile-first consumers are driving adoption, PWC states, they aren’t using the tech as frequently as their 55+ counterparts. Older folks who enjoy the ease of accessibility are more likely to use voice to search for information, products and services. Overall, 71% of all survey takers preferred using voice commands rather than typing into a search box.

Of course, 40% of searches still come from desktop/laptop browsers. Noticing the trend, e-commerce companies are adding voice search capacity to their enterprise search solution. Unfortunately, the customer experience for voice search on a desktop or laptop poses unique challenges compared to voice search performed on mobile devices.

For your business, this translates into a clear opportunity. Integrating voice search into your enterprise search solution isn't about chasing a trend; it's about:

  • Boosting Productivity : Being able to use voice search and NLP makes it easier for employees to accomplish their tasks. 

  • Enhancing Accessibility : Providing users with the option to speak out loud what they are searching for helps create an inclusive environment for all users.

  • Future-Proofing Your UX : Adopting voice search positions you as a forward-thinking leader.

The Critical Gap: Voice Search on the Desktop

The Critical Gap: Voice Search on the Desktop

The Critical Gap: Voice Search on the Desktop

Here’s the challenge everyone is ignoring: 40% of enterprise work still happens on desktops and laptops. While smartphones have built-in speech-to-text, many desktop browsers do not support this functionality natively. This creates a fragmented and frustrating experience:

Whether it's a customer who tries to use voice search to shop for home essentials or an employee looking to use the company portal to look for important documentation. When a query is met with silence or an error, the promise of convenience turns into a moment of friction, breaking their workflow and undermining trust in your tools.

The SearchBlox Solution: Seamless, Intelligent Voice Search for Every Browser

The SearchBlox Solution: Seamless, Intelligent Voice Search for Every Browser

The SearchBlox Solution: Seamless, Intelligent Voice Search for Every Browser

At SearchBlox, we believe in providing solutions that keep pace with the latest advancements in search topology. You can turn on voice search on the website for every user, on any device, in any browser. We've solved the desktop voice search problem so you don't have to.

Our enterprise search platform includes advanced Voice Search capabilities that are seamlessly integrated. Here’s how we deliver a consistent and reliable experience:

Speech-to-Text Conversion: We leverage powerful integrations that make it easy to convert spoken commands into text directly within the browser.

Intelligent Query Processing: The converted text is then processed by our core AI search engine, which uses Natural Language Processing (NLP) to understand the full intent behind conversational queries.

Instant, Relevant Results: The user receives accurate, personalized search results in milliseconds, creating a smooth, end-to-end voice experience that feels like magic.

It all happens behind the scenes, ensuring that every employee enjoys the same convenience they’ve come to expect from their personal devices.

The Future is Conversational

The Future is Conversational

The Future is Conversational

Voice search is rapidly evolving from simple commands to complex, contextual queries. This shift requires an enterprise search solution that understands natural language and context.

By integrating SearchBlox, you're adding more than just a microphone to your search bar. You are investing in a conversational AI platform that understands user intent to deliver precise, relevant answers irrespective of whether the query was input via voice or text search.

Ready for the Voice Revolution?

Ready for the Voice Revolution?

Ready for the Voice Revolution?

Voice search is more than just the latest marketing buzzword that will be forgotten in a couple of years. The advancements in AI technology and NLP are increasingly moving us towards a world where voice search is the new norm. Don't let a technical gap on the desktop hinder your organization's productivity and innovation.

Empower your customers with the modern, efficient search experience they deserve.

Ready to see Voice

Search in action?

Ready to see Voice

Search in action?

Ready to see Voice

Search in action?

Enhance your users’ digital experience.

Security & Compliance

Certifications

SearchAI is SOC 2 attested, HIPAA aligned, ISO/IEC 27001:2022 certified and ISO/IEC 42001:2023 certified.

Enhance your users’ digital experience.

Security & Compliance

Certifications

SearchAI is SOC 2 attested, HIPAA aligned, ISO/IEC 27001:2022 certified and ISO/IEC 42001:2023 certified.