personalization

Robust Personalized Search That Still Delivers on Privacy

Robust Personalized Search That Still Delivers on Privacy 1783 1162 SearchBlox
Consumers want a personalized experience yet are increasingly aware of the dangers of shared data. In this consumer-lead environment, how should a responsible company balance customer desire for a personalized experience with the need to protect privacy? read more

What is Effective Search Personalization?

What is Effective Search Personalization? 1500 1000 SearchBlox
Personalized enterprise search promises a better experience for users. Unfortunately, a lot of vendors promise personalization but it’s unclear what differentiates one product from another. Here are three critical concepts to help you evaluate personalized search solutions. read more
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